Will you be giving 9 minutes on 9th January for #MicroBizMattersDay?

MicroBizMattersDay

Imagine what would happen if on just one day, everyone around the world who is self-employed gave just 9 minutes of their time supporting another self-employed person?

 

You’d have, as co-founders Tony Robinson OBE and Tina Boden describe it, “Unleashing the Power of Plenty.”

 

Since January 9th 2012, their global, free-to-join movement Enterprise Rockers, has gathered tremendous momentum along with Band Promoters, Head Roadies (of which I am one) and Friends of the Rockers, working together to make life better for Micro-Business Owners.

 

Why Micro-Biz Matters

All to0 often, government initiatives to support businesses are geared towards ‘SMEs’ –  Small to Medium Enterprises (10-250 employees).  These initiatives rarely address the needs of business owners who are sole traders, freelancers, consultants, or companies of 0-9 employes.  They’re often either swathed in red tape and bureaucracy making it extremely difficult to apply for, or they are simply not practical.

 

The Enterprise Rockers movement are deliberately ‘disruptive’ – but only in the sense that they have no political affiliation or corporate sponsorship and therefore can tell it as it really is!  They’re not politically correct and have no interest in ‘lobbying’.   They simply want to help each other through actions not words.

 

Give just 9 minutes, on 9th January

 

We need your help!  It will be an exciting day of activity and you don’t have to leave your office or even your desk (unless you want to).

 

The Social Media Campaign is #MicroBizMattersDay.   We’re encouraging everyone to give just 9 minutes, day or night, to make life better for micro-biz owners everywhere.

 

I’ll be promoting #MicroBizMattersDay on all my social media accounts, and mentioning as many of my community members (all of whom are micro-biz owners) at Work Your Way as possible.

 

Do absolutely anything you like in your 9 minutes, but here’s a list of suggestions.  They are in 3 main categories: #Customers;  #Cashflow and  #Chat:

 

#Customers

  • Promote online or offline networks, membership bodies, or selling platforms, to other biz owners, that have helped you to get new customers. For example, in England, you might say ‘Join me in the FSBNorthYorkshire group #MicroBizMattersDay’;  ‘I’ve found Etsy the best for getting new customers for my artworks #MicroBizMattersDay’
  • Use social media to promote the name of a micro biz(s) that you’ve loved their product or service. e.g. if it was Twitter: Loved the chocolates & fast delivery from @OWoWChocolates #MicroBizMattersDay. 
  • Persuade others to pledge to buy at least 25% of their goods and services from independently owned and run businesses (not chains and corporates) #Indie25ER.
  • Buy something, online or offline, from an independently owned and run business that you wouldn’t have normally done that day. e.g. a coffee, a beer, a cake, an album, a book, a beauty treatment, stationery, a treat…
  • Support a band/professional musician by downloading a track e.g. 3 that we’re supporting in England that have helped the Rockers are: Chantel McGregor, Bryn Haswell and Hats Off To Led Zeppelin and in Ireland Rambling Ringo, the Lisburn busker.
  • Sign a petition to save independent business owners from unfair big business competition. e.g. in England a petition to change the laws for pubs to buy beer from other than PubCos.
  • Promote the Enterprise Rockers free 40 minutes movie on You Tube: ‘What Makes Enterprise Rock?’. It was made by award winning film maker Asta Philpot and 20 business owners gave time and Tony and Tina gave money to make it. It contains lots of survive and thrive tips for business owners everywhere.

#Cashflow

  • Recognise, on social media, those organisations that are fair payers of supplier bills. For example in England we know that Sage UK, Lloyds Bank, Leeds City Council. VINCI and Morgan Sindall Group all have fair terms and pay suppliers within 30 days.
  • Boycott – don’t shop at or buy goods or services from those that are not fair and prompt payers. For example in England most major supermarkets terms, which we can’t afford to refuse, mean payment in 60, or even, 75 days. (av payment is 68 days & kills microbiz).
  • Tweet or post what Government should do in your country to ensure fair payment terms and prompt payment against them. For example in England we are tweeting: National, regional & local Government must only contract with those that pay suppliers within 30 days & their staff a living wage.
  • Name and shame those with unfair terms and conditions and/or late payment.
  • Pay any outstanding bills you have to other ~microBiz on #MicroBizMattersDay
  • Large organisations can pledge on the day to pay all suppliers within 30 days or less (or whatever is fair in your country).
  • Promote the Enterprise Rockers free 40 minutes movie on You Tube: ‘What Makes Enterprise Rock?’. It was made by award winning film maker Asta Philpot and 20 business owners gave time and Tony and Tina gave money to make it. It contains lots of survive and thrive tips for business owners everywhere.

 

#Chat

  • Leading up to the day promote #MicroBizMattersDay on your website – say what you’ll do in your 9 minutes and urge other business owners to do the same.
  • Leading up to the day publicise through social media #MicroBizMattersDay January 9th. Just give 9 minutes & link to our website  EnterpriseRockers  MicroBizMattersDay
  • Leading up to the day suggest actions for your 9 minutes, volunteer to help more on the day, recommend ways we can make the day bigger and better with maximum impact, donate your skills or technology to the day.
  • Follow: @EnterpriseRocks   @TonyRobinsonOBE   @MicroBizGirl
  • Retweet on the day any tweets from @EnterpriseRocks   @TonyRobinsonOBE   @MicroBizGirl and any you see with the hashtags #MicroBizMattersDay #MBMDay #Customers #Cashflow #Chat or #Indie25ER
  • Join the Enterprise Rockers Facebook or LinkedIn groups to help other micro enterprise owners.
  • Make contact with another independent business owner to see whether any form of collaboration might help both your businesses.
  • Offer to do something to help your local community such as publicise a charity event, mentor someone, give a talk.
  • Join in the #MicroBizMattersDay thunderclaps at 9.09 & 19.09 (UK time).
  • Promote the Enterprise Rockers free 40 minutes movie on You Tube:What Makes Enterprise Rock?. It was made by award winning film maker Asta Philpot and 20 business owners gave time and Tony and Tina gave money to make it. It contains lots of survive and thrive tips for business owners everywhere.
  • Use the #NotAnSME hashtag. Many Govts & Large organisations say they are supporting “SMEs” to pretend they are supporting ‘small businesses’. In fact many in the media change a headline such as ‘More Support for SMEs’ to, such as, ‘Good news for small businesses’ SMEs are usually companies from 10 – 250 employees but including micros 99.9% of all businesses are “SMEs” so it is not a helpful term – just spin. What the public think of as “small business’ are micro businesses (0-9 employees) – 95% of all businesses – which we are celebrating on #MicroBizMattersDay.

Author:

I’m Mary Cummings, a ghostwriter, collaborator and all round word doctor. I help business owners write and publish business books; I'm also passionate about helping creative freelancers find work that they love - their work sweet spot with work on their terms, projects they love and clients who are a dream to work for.

Leave a Reply

Your email address will not be published.